Formulated specifically to neutralize unwanted yellow tones in blonde or gray hair and enhance the brightness of dull blonde hair, both natural and color-treated. This hydrating and nourishing shampoo, formulated with rich, cold-pressed Grape Seed Oil, brings out delightful softness and shine with every use. It protects the hair from damage caused by UV rays and heat styling while also helping to reduce color fading as you wash.
Apply the product to wet hair, lather, leave on for 1–2 minutes, then rinse. Repeat or leave on longer for cooler tones and further neutralization of yellow or gray tones. Once your perfect tone is reached, use as needed to maintain your cooler, brighter result. Conclude the treatment with your favorite Gold conditioner for improved silky feel, shine, and smoothness.
- Purification Level: moderate
- Hair Type: all textures and thickness of blond or gray hair
- Neutralizes yellow tones
- Enhances the brightness of cold, dull blond hair
- pH Level: 5.5
- UV protection
- Seductive & flirty fragrance
- Key Ingredients: cold-pressed Grape Seed Oil, Grapefruit Extract
- NOI 100% active ingredients